Class Materials | Assignments | Project
l  

Dr. S. home | email

 


Links...

- Domain Naming
- Dreamweaver Help
- eBranding
- E-Mail Marketing
- FrontPage Help
- HTML
- IM Strategy
- Internet History
- Online Advertising
- Online Biz Models
- Online Research
- Privacy
- Pubs & Portals
- Search Engine Mktg
- Terminology
- The Technology
- Tracking & Analysis
- Web Design


 

 

Electronic Text
Course Objectives
Evaluation/Grading
Course Policies
Important Dates
Exam Study Guides
Your Grades
MKTG 342 Page
MKTG 446 Page
Dr. S. Home Page

 

  Pubs & Portals...
 
 
 
bullet

ClickZ Network - the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference

bullet

Search Engine Watch - an excellent search engine marketing portal

bullet

Marketing Sherpa - provides research on the marketing industry online and offline

bullet

eMarketer - market research and trend analysis on Internet, e-business

bullet

IAB Smart Brief All Access - This Web-based portal gives professionals a fast, easy way to review breaking headlines, press releases and financial data on more than 40,000 companies, as well as research past SmartBrief issues and industry special reports. (Subscription Required)

bullet

useit.com - Jakob Nielsen's site dedicated to web design and usability

bullet

Interactive Advertising Bureau - dedicated to helping online, Interactive broadcasting, email, wireless and Interactive television media companies increase their revenues

bullet

Nielsen Net Ratings - data on the Internet

Copyright 2003-2008
Angela Stanton, Ph.D 
astanton@radford.edu
All rights reserved.

This page was last updated on 01/09/2007.

 

bullet

Doubleclick's Knowledge Central - the latest trends from DoubleClick's ad and email serving data along with primary research

bullet

Pew Internet and American Life Project - produces reports that explore the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life.

bullet

Online Media Daily - news from the world of online media

bullet

Internet Retailer - strategies for multichannel retailing

bullet

WebReference.com - webmaster's reference library

bullet

Word of Mouth Marketing Association - the association for viral marketing

bullet

eMarketing Association - the worlds largest international association of emarketing professionals

bullet

Search Engine Marketing Professional Organization